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A message from Deborah E. Stebbins

Chief Executive Officer, Alameda Hospital

Fall 2012

Entering a New Period of Growth

Because of you… we’re here. As we embark on a new fiscal year, Alameda Hospital is poised to enter an exciting period of growth and financial stability. We have a challenging task ahead of us, but we also have a sound plan that is already producing results, and a talented and dedicated team that is fully prepared to bring that plan to life. Our commitment to the community is resolute, and we will continue to care for you and your family now and for many years to come.

In this difficult economy, many health care facilities, both small and large, nearby and across the country, have unfortunately experienced significant losses. I want to assure you that we are not only committed to providing high quality health care, but we take our responsibility to the taxpayers of Alameda very, very seriously. This year is an important one for us because of the multi-pronged strategy that includes many new programs and initiatives designed to help us ‘turn the corner’ financially, and provide our community with the best possible health care.


One of our priorities is to establish strategic alliances with partners that make sense for Alameda Hospital. Whether it’s contracting with specialty providers at higher, market-competitive reimbursement rates, or working with large networks of health care systems or physicians to solve the problem of greater access to care for those that need it most, we continue to evaluate and consider opportunities that will establish Alameda Hospital as a successful, high quality community-focused health care provider.

Developing a continuum of services for everyone, especially the elderly, is another focus of our long-term strategic plan. Recent initiatives that enhance this continuum include the addition of our newest skilled nursing facility, Alameda Hospital at Waters Edge at 2401 Blanding Avenue; the Kate Creedon Center for Advanced Wound Care, featuring hyperbaric oxygen therapy and bio-engineered skin substitutes, at 815 Atlantic Avenue; the Joint Commission certification as an Advanced Primary Stroke Center; and a comprehensive, multi-specialty orthopedic service with expertise in sports medicine and spine care. All of these new programs bring a higher level of innovation, technology, and quality that will not only serve Alameda residents, but nearby communities as well, and, as a consequence, generate new sources of revenue for the hospital.

We are all in the midst of a technology revolution. In keeping with the times, Alameda Hospital is augmenting our current systems with capital investments and advancements in our diagnostic and treatment capabilities, as well as upgrades of our health information systems. We continue our rollout of an electronic health record, which is an essential component in improving patient safety and delivering quality care. We have also stepped into the social network arena, using both Facebook and Twitter as ways to communicate with our community.

Ten years ago, the citizens of Alameda voted to establish the City of Alameda Health Care District, and we are incredibly appreciative of the faith you put in us. We are proud of our accomplishments but realize that we must continue to improve, become more efficient, and be more responsive, while remaining compassionate, responsible stewards of our financial resources.

Your continued support remains key to achieving these goals and, as always, we are eager to listen to your feedback. Please email me with any questions and comments at dstebbins@alamedahospital.org.

Wishing you the best of health,
Deborah E. Stebbins, Chief Executive Officer

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